Strategy and go-to-market

Advisory

We work with companies on the decisions that are hard to undo: entering a market, getting licensed, buying or selling a business, structuring a group, financing a project.

Practices

We help management teams decide where to invest their time and capital, and turn that decision into a plan the organisation can execute. Our work combines market analysis with practical knowledge of how products are sold, licensed and distributed in Türkiye, the Balkans, the Gulf and the EU.

Typical clients

Founders, management teams and boards of growing companies; international groups entering Türkiye or the region.

Services

Market assessment and entry strategy
Market sizing, competitive landscape, regulatory barriers and the entry model that fits: direct, partnership, acquisition or licensing.
Go-to-market planning
Target segments, positioning, pricing, sales channels and the first twelve months of commercial priorities.
Business plans and financial projections
Plans prepared for boards, investors, lenders and regulators, with assumptions that can be defended.
Partnership and distribution models
Structuring distribution, white-label, agency and joint venture arrangements.
Growth and operating reviews
An outside view of the organisation, cost base and commercial performance, with a prioritised action plan.

Financial services businesses live or die by their licences, their banking relationships and their controls. We support firms through authorisation, build-out and growth, drawing on long operating experience in regulated brokerage and payments across several jurisdictions.

Typical clients

Brokers, payment and e-money institutions, crypto asset service providers, fintechs and their shareholders.

Services

Licensing strategy and application support
Choice of jurisdiction and licence type, regulatory business plans, policies and the application file.
Compliance and AML frameworks
Risk assessments, onboarding and monitoring procedures, reporting lines and compliance monitoring plans.
Banking, payment and liquidity partners
Identifying and assessing banks, payment service providers and liquidity providers, and preparing for their due diligence.
Operating model and technology set-up
Target operating model, vendor selection and implementation of trading, CRM and back-office systems.
Regulatory health checks
Independent review of governance, controls and documentation ahead of inspections, audits or transactions.

Transactions are won or lost in preparation. We help shareholders and management prepare the numbers, the story and the process, and we coordinate the advisers around them so the deal keeps to its timetable.

Typical clients

Shareholders, family-owned companies, investors and management teams.

Services

Valuation and financial modelling
Business valuations and integrated financial models for transactions, fundraising and internal decisions.
Transaction preparation
Information memoranda, data rooms, vendor due diligence coordination and management presentations.
Buy-side and sell-side process management
Target screening, approach, negotiation support and coordination through signing and closing.
Capital raising support
Preparing for equity and debt financing, investor materials and lender discussions.
Restructuring and post-deal integration
Separation and integration plans, reorganisations and turnaround programmes.

A group structure should follow the business, not the other way round. We design and implement holding, subsidiary and governance structures for groups operating in more than one country. Tax opinions and filings are prepared by licensed tax advisers we work with.

Typical clients

Family groups, holding companies and entrepreneurs with interests in several countries.

Services

Holding and subsidiary design
Choice of jurisdictions, ownership chains and the roles of each entity.
Governance and board structures
Boards, committees, delegation of authority and shareholder arrangements.
Cross-border set-up and reorganisation
Establishing, merging or transferring entities and moving activities between them.
Investment incentives
Identifying available incentive schemes and preparing the application.
Succession planning
Structuring ownership and management transitions in family businesses.

Energy and infrastructure projects need patient capital and a clear path through permits. We help sponsors and investors test the economics, structure the project and bring in the right partners and financiers.

Typical clients

Project sponsors, developers, landowners and investors.

Services

Feasibility and financial models
Technical and commercial assumptions translated into a bankable model.
Permits and licensing roadmaps
The sequence of permits, licences and grid or zoning approvals the project needs.
Project finance and investor search
Preparing the financing case and approaching lenders, funds and strategic investors.
EPC and partner selection
Tendering and assessing contractors, suppliers and operating partners.
Real estate development support
Market studies, development plans and investor materials for residential and hospitality projects.

We build software ourselves, so our technology advice comes from practice. We help companies choose where to automate, what to buy and what to build, and how to govern AI once it is in use. Where a custom solution is the right answer, our product studio can deliver it.

Typical clients

Mid-sized companies, regulated firms and public-facing service businesses.

Services

AI opportunity assessment
Identifying processes where AI saves time or reduces risk, with a business case for each.
AI policy and governance
Usage policies, risk classification, testing and oversight aligned with emerging regulation.
Software selection and vendor review
Requirements, market scan, demonstrations and contract points for core systems.
Digital transformation programmes
Roadmaps, change management and delivery oversight.
Custom development
Design and delivery of bespoke software by our product studio.

How we work

Each engagement is led by a partner, who brings in specialists from our practices and partner firms as the work requires. Scope and fees are agreed in writing before we start.

Nordera Works is not a law firm, tax advisory firm or investment firm. Legal advice and representation are provided by independent law firms, and tax opinions by licensed tax advisers, under their own engagement terms. Nordera Works does not provide investment services or investment advice.

Contact

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